by T.J. Harley | Jan 17, 2014
Custom mapping capabilities and research for targeted campaigns, including: spotted maps of both OOH sites and custom points-of-interest, demographic heat maps, traffic speed and congestion data.
Data Fueled Audiences: by leveraging our relationships with some of the largest data companies in the world, we are able to deliver surgically accurate audience profiles that are up to 17% more accurate than the leading DSPs and Networks.
Retargeting pixels: we utilize retargeting pixels on both Mobile and Display pages or In-App (when appropriate) in order to map online behavior to anonmous user profiles and serve online users your ads to drive lift in site visitation (retargeting drives 726% lift in site visitation with four weeks of ad exposure*)
*comScore2014
Global buying: From New York to Tokyo, L.A. to London, we plan and buy media campaigns worldwide.
Single point of contact for more than 1,000 OOH media vendors, 6,000 digital publishers, 20,000 mobile apps, integrated with 25 Exchanges and top social media partnerships.
Media mix: Agency672 is a complete digital, cross-platform, cross-device solution set
Consolidated proposals for custom media plans, built around targeting your customer.
Consolidated billing: one check pays for your entire campaign across all media platforms. No need to write multiple checks to multiple vendors each month.
Media contracts that protect our clients: Based on a standard AAAA’s media contract and includes a cancellation clause and sequential liability.